Company: Air Arabia
Contact Information: cv@airarabia.com
Closing Date: "No Closing Date Stated"
HUB: Sharjah
PurposeThe purpose of this role is to conceptualize and design creative solutions (from concept to completion) that help promote the Air Arabia brand in line with business strategy. This role is also responsible for the copy writing of all Marketing communications, campaigns and activities of Air Arabia.
Main Responsibilities- Responsible for producing innovative concepts for communication campaigns in both above-the-line and below-the-line advertising resources including: Television; print; outdoor; online; point-of-purchase (flyers, posters, online,direct marketing, website etc.); and any other media required.
- Write creative requirements copy in English that includes but not limited to radio script, TVC story board, print ad copy, online banners and email contents.
- Responsible for proofreading and editing copy to check grammars and spellings of the campaign materials before finalization.
- Liaise with the marketing team and present creative solutions in promoting the Air Arabia brand in line with business strategy.
- Liaise with the graphic artists in creative team for the implementation of the creative plans from conception to completion; manage and coordinate the completion and delivery of the project.
- Monitor the effectiveness of the campaign activities and enhance the same based on the market responses/feedback as and when required.
- Establish a strong relationship with the sales team to gather information on the current market trends which will help in designing & conceptualizing creative solution.
- Keep up-to-date with the current creative advertising industry trends and look for innovative solutions to enhance Marketing communication, campaigns and activities in order to enhance brand awareness in the market.
Desired Profile• 4 years’ experience in Ad agency as a creative designer
• Bachelor’s degree or high diploma in design, advertising or marketing
• Competent in FreeHand, Illustrator, Photoshop, 3ds Max, Acrobat, Director, Dreamweaver and Flash
• Excellent English communications skills (both written and verbal)
• Previous airline experience is preferable but not essential
Interested candidates may apply for the position by sending a copy of their updated resume to cv@airarabia.com
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